Monday, August 31, 2009

Disney is going to buy Marvel..yep its true. $ 4 billion and think of what that means...the Marvel movie and animation machines got a HUGE boost...imagine the love the properties will get now.

read about it...

Disney to buy Marvel for $4 billion
Walt Disney Co. will purchase the comic book company behind X-Men and Spider-Man.

By David Goldman, staff writer
Last Updated: August 31, 2009: 10:19 AM ET

Disney will buy the comic book company for $4 billion.

NEW YORK ( -- The Walt Disney Co. announced Monday that it has agreed to purchase comic book and action hero company Marvel Entertainment for about $4 billion.

If Marvel shareholders approve the deal, they would receive $30 per share in cash and 0.745 shares of Disney for each share of Marvel that they hold. The deal is valued at $50 per Marvel share, more than a 29% premium, based on Friday's closing price.

"We believe that adding Marvel to Disney's unique portfolio of brands provides significant opportunities for long-term growth and value creation," said Disney Chief Executive Robert Iger, in a statement.

Marvel has launched a large number of action-hero movies over the past decade. Last summer's "Iron Man" blockbuster was the first to be fully financed and produced by by the comic book company.

Marvel also holds the rights to 5,000 popular action hero characters, including Spider-Man, the X-Men, the Fantastic Four and Thor.

"Disney is the perfect home for Marvel's fantastic library of characters given its proven ability to expand content creation and licensing businesses," said Marvel Chief Executive Ike Perlmutter. "This is an unparalleled opportunity for Marvel to build upon its vibrant brand and character properties by accessing Disney's tremendous global organization and infrastructure around the world."

Shares of Marvel (MVL) soared 27% in morning trading. Shares of Disney (DIS, Fortune 500) were flat.

1 comment:

BabyBro said...

Holy freakin crap, LOL! I have no idea what to say? Is this a good thing or bad? That means well start seeing tons of marvel stuff at disney land and stuff, but wow, I really don't know what to think. Hopefully they don't end up like WB though, where only a select few characters get movie deals like WB does with batman and superman.